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Industry
News: The Week In Review - Just
The Facts!
Laser Link Golf Partners with Golf Coaches Association of America.
Laser Link Golf is proud to announce a newly agreed upon partnership with the Golf Coaches Association (GCAA). As part of the agreement, Laser Link Golf will become a sponsor of the Association, and in return, collegiate coaches from around the country will be able to participate in a special program from Laser Link Golf designed specifically for their organization. Laser Link Golf will also be in attendance at the 2006 Coaches Conference near the end of January.
The NCAA and the GCAA have decided to follow the recent guidelines laid out by the USGA and The R&A regarding Decision 14-3/0.5. This Decision officially sanctions the use of rangefinders by way of a Local Rule. Conforming devices will be allowed to have distance measurement capability only, and any item that includes a function to measure slope, wind, etc., regardless of whether any such additional functions are actually used, will not be allowed. The new rule formally took effect on January 1, 2006.
Maruman Golf USA Hires Dynamic Marketer with Extensive Golf History
Maruman Golf USA, North America's sole distributor of Maruman Golf products, has hired a new national sales manager with an award winning history in the golf industry. Maruman Golf has been a leader in advanced design and engineering of premium golf clubs for more than 15 years, and Maruman products are currently the Pacific Rim's leading name in premium golf equipment.
Steven Okazaki, Maruman Golf USA's new sales and marketing guru, comes to Maruman with an extensive professional history within the golf industry, where he has won numerous awards including 'Employee of the Year' as the National Sales, Marketing & PGA Tour Manager for Yonex Corporation. His effectiveness in product development, sales and marketing has helped many of golf's well-respected companies increase sales, establish valuable branding presence, and develop long-term corporate infrastructures that were pertinent to the business' growth. A California native and graduate of the University of California at Santa Barbara, Okazaki joins Maruman Golf USA with great leadership and corporate visionary skills that will help build the already strong brand presence of Maruman Golf in North America.
Tehama Footwear Steps Into PGA Merchandise Show In Orlando.
The hugely successful, high-end sportswear line Tehama is proud to announce that Tehama Footwear and Accessories will be stepping out and making its highly anticipated debut at the 2006 PGA Merchandise Show, January 26-29, 2006.
To commemorate Tehama Footwear and Accessories' first year at the PGA Show, Tehama will be running several exciting promotions. Every person who comes by the Las Vegas themed booth will receive a special, limited edition Tehama Footwear gift and will have the opportunity to win more pairs of shoes or handbags by spinning a roulette wheel that will be part of the booth. Tehama's top sale's accounts will be receiving a free pair of shoes of their choice as a thank you for their support.
There will be an extensive merchandise display where attendees can view the shoes and how they correspond with the fashion line. The booth will have a luxurious fitting center to sit, relax, and test fit the shoes for size, comfort and style.
America's leading manufacturer of premium steel shafts, Royal Precision announces that the world's most advanced steel shaft — the Rifle Project X™ — is now available with a high launch option. Officially introduced for 2006, the new Rifle® Project X High Launch iron shafts deliver a higher launch while maintaining the same high-performance Rifle technology that Tour players have enjoyed with the Rifle Project X.
the new Rifle Project X High Launch succeeds in higher launch while maintaining the same high-performance Rifle technology that better players enjoy with the Project X. According to Blough, Royal Precision engineers made two modifications to the original design that compliments the swing speeds typically associated with average golfers. The first design change for Rifle Project X High Launch was to increase the length of the tip parallel section which promotes a higher launch angle and increases the golf ball's spin rate. The second modification was to decrease the shaft's weight which becomes especially important in the shorter irons. The lighter weight enhances the golfers' ability to achieve a faster swing speed, thus increasing the initial ball velocity at impact.
Zero Restriction Weather Center Program In Over 400 Shops.
Zero Restriction, a leading manufacturer of performance outerwear for the Golf market reports that their "Weather Center" display program, a unique in-shop program designed to cross merchandise and display ZR's waterproof outerwear and all-weather accessories, is now in 400 shops in the U.S.
Participating shops agree to stock an appropriate collection of ZR products including Gore-Tex outerwear, bucket hats and gloves.
The flexible program, designed to function in a wide variety of shop environments, includes both brand and product specific signage, a ZR Special Order desk and a free standing 4-way fixture. Shops interested in the program are asked to contact their local ZR rep.
PeakVision Sports
Named Official High-Performance Eyewear for 'The Big Break V'.
PeakVision
Sports today announces its patented Dual-Zone technology, 100-percent
distortion-free golf sunglasses have been selected as the official
eyewear of "The Big Break V," The Golf Channel's popular reality-based
golf skills competition. The Big Break V's cast of all-female contestants
will have access to the full suite of PeakVision's high-performance
eyewear, including the original Chip, Classic, Neva and Shot models,
the recently introduced Cyber, Slam and Spin models, and the soon-to-be-released,
low-profile Edge frames. Show hosts Vince Cellini and Stephanie
Sparks will sport PeakVisions during appropriate takes or as desired,
and The Big Break V production crew will be featured wearing their
"Peaks" during episodes of "Big BreakV All-Access," the behind the
scenes show.
ECCO Women's Golf
Shoes Offer Fashion and Function for 2006.Unequaled Comfort, Style
and Performance in Extensive New Collection.
Renowned
Danish shoemaker ECCO introduces its Spring/Summer 2006 women's
collection of classic, causal and sport model golf shoes featuring
five completely new styles alongside several returning favorites.
Worn in competition by dozens of LPGA and Ladies European Tour stars,
including Hall of Famer Juli Inkster and LET no. 1 Iben Tinning,
this eclectic collection highlights the keen attention to fashion,
form and function that has distinguished ECCO for more than 40 years.
Each model features water- and weather-resistant leather and is
made using a direct-injection process unique in the field of golf
footwear Available in many of the season's most popular colors –
like light purple, peppermint, pink, safari and terracotta The 2006
women's golf collection retails for $120 to $180. For more details
visit www.eccousa.com
More
New Products from the 2005
Fall PGA in Las Vegas
The event this year was an ode to the creativity
and innovation of those who love golf, are continually searching
for the perfect club and for the best way to become a scratch
golfer.
In attending and identifying the best products
at a PGA Show, one faces a major hurdle – time to
visit and talk with the inventors and sales teams. This
year the Show organizers scheduled both a demo day for retailers
and club manufacturers, as well as an indoor testing area.
With
a dizzying array of products and manufacturers how can you
made an intelligent choice?
GIO Reviews
many of the latest and greatest developments from this increasingly
high tech industry.
Instruction
Area
Having
problems with your swing? - Fix your slice! by Johnny Miller
I
recently was examining swing sequences of some of the greatest
players in history. Knowing that some of these players favored
a draw as their standard shot while others preferred a fade,
I sought to identify swing features within each group that
would explain their respective ball-flight tendencies. Something
profound emerged that I think will benefit all golfers,
especially those cursed with a wicked slice.
What I found was this:
Virtually every accomplished fader of the ball--from Jack
Nicklaus to Tiger Woods--displayed a straight left arm at
the top of the backswing. Conversely, those who preferred
a draw--players like Arnold Palmer and Bobby Jones--maintained
a slight bend at the elbow.
This discovery is great
news for most slicers, as they tend to do by accident what
intentional faders do on purpose. In this article I'll explain
why the dynamic works, and how a simple swing change will
make a powerful draw your standard shot.
Are
you looking for a great escape including golfing and spa
treatments? The Orlando World Center Marriott Resort will
fit the bill. This truly distinctive, Gold Tee Award winning
property has collected numerous accolades for outstanding
achievement including the Corporate and Incentive Travel
Award of Excellence, AAA Four Diamond and Marriott International’s
ACE Award, bestowed for culinary excellence. When it comes
to service, you’ll think you’re at the Ritz-Carlton.
From the moment you set foot on property, friendly faces
welcome you at every turn, including employees whose sole
job description is to greet and assist guests upon entry.
A flight from hell delayed my arrival until after 2 a.m.
in the morning.
Chances are that if you are a truly devout
golfer, a pilgrimage to golf’s mecca, a trip to Scotland,
is first and foremost your primary goal. Now go a step further
- how about a trip where one’s every need, whim and
comfort are the number one priority. If so, PerryGolf’s
Scotland by Sea Tour is Golf Nirvana. Read
on...!
PGTAA graduates have access to positions as golf teaching
professionals including head professionals at
both private and public country clubs, golf schools, driving
ranges, golf learning centers, indoor facilities, high schools
and college coaches. Custom club makers have added golf
teaching as a new dimension to their businesses. Graduates
can also expect to hold positions as managers of both public
and private golf facilities within the US and internationally.
This
area of golfindustryonline.com is designed to help everyone
improve their golf game, pros and novices alike. Here our
two Pro's, Geoff Greig and Mark Immelman, explore different
aspects of the golf swing and game improvement techniques.
I
recently was examining swing sequences of some of the greatest
players in history. Knowing that some of these players favored
a draw as their standard shot while others preferred a fade,
I sought to identify swing features within each group that
would explain their respective ball-flight tendencies. Something
profound emerged that I think will benefit all golfers,
especially those cursed with a wicked slice.
Are
you looking for a great escape including golfing and spa
treatments? The Orlando World Center Marriott Resort will
fit the bill. This truly distinctive, Gold Tee Award winning
property has collected numerous accolades for outstanding
achievement including the Corporate and Incentive Travel
Award of Excellence, AAA Four Diamond and Marriott International’s
ACE Award, bestowed for culinary excellence. When it comes
to service, you’ll think you’re at the Ritz-Carlton.
From the moment you set foot on property, friendly faces
welcome you at every turn, including employees whose sole
job description is to greet and assist guests upon entry.
A flight from hell delayed my arrival until after 2 a.m.
in the morning. 
both private and public country clubs, golf schools, driving
ranges, golf learning centers, indoor facilities, high schools
and college coaches. Custom club makers have added golf
teaching as a new dimension to their businesses. Graduates
can also expect to hold positions as managers of both public
and private golf facilities within the US and internationally.
